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Geoff Mangum helping Golf Business Guru Hilary Bruggen

June 14, 2005
Greensboro, NC

Hilary Bruggen is the nation's top guru for using Golf for Business. Her Washington DC business-development consulting firm Strelmark has recently enlisted the aid of Geoff Mangum and his PuttingZone.com for added marketing power. Bruggen is the former head of international marketing for KPMG, one of the world's top accounting firms. As a broadcast talent, Bruggen appears on golf programs on Washington's Channel 8 (ABC) television's Capital Golf Weekly and on two radio stations in the metro area. She is also featured on AOL for her popular program "Avoiding Golf Blunders." Strelmark is Bruggen's business-development firm with a special focus on how corporations and top executives can best use golf to nuture profitable client relationships.

Bruggen and her golf seminars are featured in this week's Washington Post: Well-Rounded Dealmakers Put Golf on Their Résumés, Washington Post, DC, Jun 12, 2005. Her seminar on "Avoiding Golf Blunders", as profiled in the May 23, 2005, Christian Science Monitor, is especially popular with women executives in Fortune 100 corporations. See also Key business tools: Woods, irons, putter -- Hilary Bruggen teaches Clark Construction how to golf for business, Newark Star Ledger, NJ, 19 Jun 2005 ; Strelmark's Hilary Bruggen teaches women executives value of golf as professional tool, Shreveport Times, LA, 5 Jul 2005.

Bruggen met with Mangum during the Booz Allen Classic to identify synergies between her firm and the PuttingZone, particularly with making better contact with top golf industry insiders. Bruggen commented: "Over the years, it is obvious that Geoff has established a great many friendships and other contacts throughout the golf industry, and we are very pleased that he is willing to lend a hand in our venture. It's a classic win-win relationship." Mangum said: "I am thrilled to be involved with Hilary and Strelmark. She's an absolutely marvelous person and her seminar presentations are the best in the business. You won't find a more knowledgeable and enthusiastic expert for golf business in the world. Top golf resorts and golf schools won't find a better program for their clients. By combining a serious business purpose with golf, Hilary's seminars take the traditional golf outing from the 'entertainment' budget with limited deductibility back into the fully-expensible 'business' category, and that's quite a difference to corporate planners."

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About: Hilary Bruggen is a nationally respected expert and pioneer in the field of relationship marketing and effective business development. Her marketing career spans over 20 years, covers the globe, and has transitioned from the old to the new economy. She leads Strelmark in providing relationship marketing, business development, communications, branding, and positioning services. She is an avid golfer, playing on the Columbia Country Club team in the District & Maryland State Championships; she has qualified for and competed in the US Women's Southern Amateur '03, '04, and '05. She carries a single-digit handicap.

About: Geoff Mangum is widely recognized as the most knowldegeable and effective putting instructor in golf. His website, the PuttingZone.com, recently received its 1 millionth visit and over 75,000 golf industry insiders and elite golfers regularly visit the resource monthly. He operates putting schools throughout North Carolina and teaches professional and elite players as well as PGA teachers.
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